If you are confused with the importance of popular internet platforms, if you want to go towards content marketing then check the encyclopedia platform. Indeed the content marketing is positively flourishing the business growth. So no need to look further, being a senior marketing manager I would suggest you create a Wikipedia page. Because having your presence on this platform is enough to get the increased online traffic and the ranking of your brand on the search engines. Do you read the articles of Wikipedia, if yes then how do you find them, productive or not?